Bundaberg Rum has unveiled its new-look packaging, hitting stores this Tuesday, November 1 2016. The new packaging will feature across its core rum range, including Bundaberg Rum UP, Bundaberg Rum OP, Bundaberg Spiced, Bundaberg Red, Bundaberg Tropics and Select VAT. The 2016/17 summer refresh aims to modernise the brand’s look and achieve consistency across the […]
industry news
MyBottleShop Launches Stock Exchange Listing
Pureplay online liquor retailer Mybottleshop has plans to list on the ASX within the next three years, according to the company’s managing director and founder, Steve Rider. The Sydney-based retailer has carved out a niche in the online alcohol market, carrying specialty and premium beer, wine and spirits not sold in traditional bottle shops. Since […]
New “The Irishman” Whiskey Hits Australian Shores
The Irishman Whiskey range is crafted in South East Ireland by husband and wife, Bernard and Rosemary Walsh who founded the Walsh Distillery in 1999. After working in IT in London perviously, the couple found their calling after moving to Ireland. It is their passion, innovation and attention to detail that add to their quality […]
Matthew McConaughey is the new creative director of Wild Turkey!
Oscar winning actor Matthew McConaughey has signed on as the new creative director of Wild Turkey, in a “multi-year partnership”. A massive Wild Turkey fan, McConaughey will be the brand’s new pitch man that will see him star in and direct a series of television and digital adverts, to help “re-introduce” the world to Wild […]
Unlimited Bourbon Resources Now Accessible to All
The American Bourbon Association recently launched its website, http://americanbourbonassociation.com as a new one-of-a-kind resource dedicated to the development of American Bourbon whiskey knowledge around the world. This resource has lots of features perfect for educating customers and staying up-to-date with the ever-changing bourbon world. The website gives the history of bourbon, written by esteemed bourbon […]