Luc Belaire are thrilled to announce the newest addition to the Luc Belaire family: Belaire Luxe.
Belaire Luxe is an authentic French Blanc de Blancs produced in Burgundy – one of the world’s most respected winemaking regions – and is made exclusively from hand-selected Chardonnay grapes. Luxe has a very special secret ingredient: a unique liqueur de dosage made with Chardonnay grapes picked in in Burgundy’s famous Chablis terroir and aged six months in Burgundy oak casks.
The Belaire Luxe buzz has already begun on social media. This weekend, mega-producer and global hitmaker DJ Khaled popped bottles of Luxe in Las Vegas, sharing images and videos with his millions of fans. Other celebrity fans of Belaire who celebrated the launch of Luxe included Diddy, Timbaland, Rick Ross, French Montana, and DJ Carnage. These six celebs reach more than 20 million fans on Instagram alone, with millions more on Facebook, Snapchat, and Twitter.
Uncork a bottle of Belaire Luxe to discover its rich yet refreshing taste, abounding with aromas of grapefruit, apricot, honeysuckle and hints of brioche. Packaged in a stunning white bottle with an opulent gold silkscreened label and a matching gold foil capsule, the Belaire Luxe packaging lives up to its name. It’s an elegant complement to our iconic black bottles of Belaire Rosé and Belaire Brut Gold. For a taste of true French luxury, enjoy Luxe on its own, before or after a meal, over ice with fresh fruit, or as an ingredient in your favourite cocktail.
Like the rest of our remarkable range, Belaire Luxe is crafted by 5th- and 6th-generation father-and-son winemakers at our 118-year-old maison, where our winemaking traditions come alive in each bottle of Luc Belaire.
Look for Belaire Luxe when it arrives in Australia soon. Keep up with Luc Belaire news by following @OfficialBelaire on social media!
Luc Belaire Press Release.